Led by producer Marcus Tracey, Eyeglue was tasked with creating high-quality, behind-the-scenes content for the New York Red Bull’s social accounts.

We created a four video teaser series to promote the launch of 10.5 million Red Bulls cans, which were distributed in the tri-state area. Featuring Bradley Wright-Phillips, Tim Parker, Aaron Long, and Cristian Casseres Jr. of the New York Red Bulls, each of the players spoke to us about what the game of soccer meant to them.

These videos were distributed on New York Red Bull’s Instagram and Twitter accounts, reaching a combined following of over 350,000 people. Check out the post on Instagram.